CHILI SAUCE EXPERTS
CUSTOMIZED FOR YOUR MARKET

WHERE PASSION MEETS AUTHENTIC FLAVOR

BRAND STORY

Our Heritage

From an Unyielding Spirit to a Bold Flavor

In Chinese culture, the mule symbolizes perseverance, resilience, and the determination to never give up. In Hunan, the straightforward, fearless, and hardworking spirit of its people has long earned them the nickname "Hunan Mules."

The inspiration behind LAO LUOZI(老騾子) comes from the founder's mother, who was born in Hunan and had a lifelong passion for spicy food. Determined to recreate the authentic, aromatic, and layered chili flavor remembered from childhood, the founder devoted years to research and product development. After countless trials, only premium Bird's Eye chilies proved capable of delivering the rich aroma and distinctive character that had inspired this journey.

The name LAO LUOZI(老騾子) was chosen to honor both the perseverance shown throughout the development process and the resilient spirit inherited from the founder's mother. Today, it represents our unwavering commitment to authentic flavor, exceptional quality, and the pursuit of excellence.

Our Commitment

Setting the Standard for Food Safety

At LAO LUOZI(老騾子), exceptional flavor is at the heart of everything we create, while food safety remains our uncompromising priority.

To meet the highest international standards, we uphold the spirit of craftsmanship throughout every stage of production—from carefully selecting raw ingredients to final manufacturing and quality control. Every detail is managed with precision to ensure product safety, consistency, and outstanding quality.

Our pursuit of excellence is not only about preserving authentic flavor, but also about delivering products that consumers around the world can enjoy with complete confidence.

Global Vision

Bringing Taiwan's Flavor to the World

The dedication and professionalism of LAO LUOZI(老騾子) have earned recognition from internationally respected food safety authorities, reflecting our commitment to serving customers worldwide with products of the highest standards.

International Certifications
  • BRC Global Standard for Food Safety
  • HACCP Certification
  • ISO 22000 Certification

International Recognition
  • Compliant with the stringent inspection requirements of Japan's Ministry of Health, Labour and Welfare.
  • Registered with the U.S. Food and Drug Administration (FDA).

Looking ahead, LAO LUOZI(老騾子)will continue to innovate with premium Bird's Eye chili products and a growing selection of specialty foods. Guided by our Taiwanese heritage and unwavering passion for quality, we are dedicated to bringing the authentic taste of Taiwan to the world, allowing more people to experience the bold and unforgettable flavors of LAO LUOZI(老騾子).